Bringing a fresh vision to beauty branding

Reimagining brand and web design for beauty service experts

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A one-woman brand and web design studio, empowering premium beauty service brands, making them the coveted choice in their industry through thoughtfully crafted and authentic design solutions.

I believe that you deserve a digital space that is an unfiltered reflection of YOU. In a world crowded with noise and distractions, I'm here to help you carve out your unique identity.

Welcome to Visionary Design Co.

Hi, I'm Sydney

As a lash artist, I've spent years perfecting the delicate craft of enhancing natural beauty, one lash at a time. My journey began not just as an artist but as a curator of confidence, understanding the profound impact that enhancing natural beauty can have on one's confidence and self-expression. From those early days to managing a bustling salon, I've honed my skills not only in creating stunning lash extensions but also in navigating the nuances of brand elevation.

My love for aesthetics led me deeper into the world of design, where I discovered a synergy between beauty and brand. This unique fusion forms the cornerstone of my approach—bridging the gap between creating captivating visuals and understanding the soul of a brand.

With this firsthand experience in the beauty industry, I'm dedicated to translating your aspirations into a visual identity that resonates. Your brand isn't just a logo or a website; it's an extension of your passion, your story, and your vision. Together, let's weave the artistry of your beauty expertise into a brand that captivates, engages, and leaves an indelible mark on your audience.

Beyond merely creating visuals, I'm here to ignite your brand's essence, ensuring it speaks volumes to your dream clients. From lash strokes to brushstrokes, I'm committed to crafting a visual journey that reflects your expertise and magnetizes those seeking the unique beauty you offer.

Designer, lash artist and creative visionary

work with me

Values that steer me

Empowerment

Support

My mission is to uplift you as a female beauty service provider, turning your visions into reality through strategic design solutions. Your success isn't just a goal; it's my driving force.

My dedication to support goes beyond design; I'm here to guide you every step of the way, serving as your reliable partner throughout your entrepreneurial journey, ensuring your success is my shared achievement.

Empathy

I believe in empathy, understanding, and connecting on a deeper level with my audience and clients. It's about actively listening, genuinely comprehending, and responding with heartfelt consideration in every interaction.

All time favourite tv show

Criminal Minds

MY FAVOuRITE bev

Decaf Iced White Mocha

I can't stop listening to

Noah Kahan

MY HOBBIES INCLUDE

Crocheting & reading romance

Quick Facts

movies

COFFEE

Evening

summer

STAYING IN

GOING OUT

tv shows

TEA

Morning

winter

This or That

just a few of my favorite things

"Sydney's work is beyond exceptional—truly among the finest I've encountered in my career. She effortlessly brought my dream brand to life and exceeded every expectation. Her dedication to every detail, no matter how small, along with prompt responses and clear communication, made this entire journey incredibly effortless and stress-free for me. It's precisely what every business owner needs!
Her creativity and attention to detail are unparalleled. She not only understands but captures the essence of my vision, transforming it into visuals that deeply resonate with my audience. Her professionalism and reliability instilled a profound confidence in me, knowing my brand was in capable hands.
Her unwavering dedication and willingness to go above and beyond have been invaluable. Her passion for her craft shines through in every deliverable, and her commitment to excellence is truly commendable. Working with her has been an absolute pleasure, and I'm excited for our future collaborations.

Melina Sfetkou | Founder of lash chateau

Sydney is THE BEST designer-- she is very detail oriented, timely, thorough with her work and each project she takes on is completely unique to the brand which i love. Not to mention she has fabulous communication! No cookie cutter, copy-paste brands from her! I've worked with some of the most expensive designers from across the world and still always go back to Sydney because she never disappoints in any aspect. HIGHLYYY RECOMMEND! 11/10.

Blaze lloyd | Founder of lashiivo, fabulash lounge + sobo wellness

I had the pleasure of working with Sydney at Visionary Design Co. for our branding and website design, and I couldn't be happier with the results. From the initial consultation to the final product, Sydney was friendly, professional, attentive, and creative. She took the time to truly understand our brand and vision, and translated that into a stunning and cohesive design that perfectly captures who we are as a company.

The website she created for us is not only visually appealing, but also user-friendly and easy to navigate. Our clients have found the new website to be very informative and easy to use, we have also seen an increase in traffic and conversions since the launch. The branding materials Visionary Design Co. provided have also helped us to establish a strong and consistent brand identity across all of our marketing channels. This has elevated the business in professionalism, aesthetic and overall vibes, helping us to reach our target clients.

Overall, I can't recommend Visionary Design Co. enough. If you're looking for a talented and reliable designer to help with your branding and website design needs, look no further. Thank you Sydney for helping us to elevate our brand to the next level.

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